When it comes to cosmetics, the words “natural” and “organic” are tossed around quite a bit. How do you know that what you’re getting is really natural or organic, though? When brands say their products are natural, it’s assumed that the products are derived from natural sources and contain no synthetic compounds. When they claim to be organic, they’re stating that their products contain only plant-sourced ingredients without the use of synthetic chemicals, irradiation, or pesticides. However, there are still brands that falsely make these natural and organic claims and some use the very ingredients they’re swearing off. Add to that that there is no widely accepted definition of these terms in the cosmetic industry, and you get confused customers. This dishonest trend makes it that much more difficult to know if what you’re getting is what’s being advertised. To take it a step further, there are little to no regulations on organic and natural products and there are no FDA-approved standards for properly labeling cosmetic products as organic or natural.
The USDA oversees the National Organic Program, though, and products certified by them use only agricultural ingredients that have been produced under conditions that would meet the definition of organic. If you’ve decided to only buy organic or are considering organic options, read below for the best organic and natural cosmetic brands out there. Before buying, check the ingredients because many organic products contain skin irritants(like peppermint, menthol, eucalyptus, lavender, rosemary, sandalwood, essential oils, and others) and aren’t necessarily better for your skin. Also check to see that the product doesn’t include any synthetic ingredients and that it truly is as natural or organic as it says.
Our Organic Picks:
Tracie Martyn-The goal of uber-luxurious skincare brand Tracie Martyn is to “create treatments that are restorative, pampering and holistic, leaving you rejuvenated and uplifted.” To clean pores and get rid of blackheads, try the Tracie Martyn Amla Purifying Cleanser($65 at traciemartyn.com)
KORA Organics-Miranda Kerr created the brand to fill the void of organic products and to create the kind of products she’d always wanted for herself. The Daily Hand Cream($43 at koraorganics.com) is made from a blend of noni extract and avocado and olive oil.
Balanced Guru-Certified organic, cruelty-free and sustainable are all words to describe the products offered by Balanced Guru. Not only is the brand socially conscious, but it offers some of the most unique and tantalizing ingredient combination. Their Scrub Me Crazy($40 at balancedguru.com) is a body exfoliator made up of coffee, raw sugar cane, dead sea salt, cinnamon, and clove.
Tata Harper Skincare
Le Couvent des Minimes
Pure & True
RMS Beauty-Started by makeup artist Rose-Marie Swift, RMS Beauty is a company with a mission to provide products without harmful chemicals to keep clients healthy. Try their Living Luminizer($38 at rmsbeauty.com)
Ecco Bella-“Upscale tree-hugger” Sally Malanga started Ecco Bella out of the disgust she felt for brands that tested their products on animals. The brand is has everything from haircare and skincare to makeup and fragrance products that all do the trick without harsh chemicals. Their Vitamin E Lip Smoothers($19.95 at eccobella.com), for instance, are packed with luscious, natural ingredients, like Vitamin E complex with tocotrienols and tocopherols.
Zuii Organic-The products from Zuii Organic are all made from organic floral ingredients, essential oils, vitamins, and minerals. Even their eyeshadow is made from flowers! Their Quad Eyeshadow Palette($49.50 at zuiiorganic.com) are made with a blend of rose, chamomile and jasmine powders.
Josie Maran Cosmetics